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COMING SOON: Carbon Tanks Head to Head – Flex Fuel E85 vs Shell Nitro
HOUSTON, May 12, 2023 — Today, Equilon Enterprises LLC, dba Shell Oil Products US (“Shell”) announced the official launch of its new and improved formulation of its Shell V-Power® NiTRO+ Premium gasoline. This performance fuel removes up to 100%* of performance-stealing deposits to rejuvenate your engine’s performance.*
Shell V-Power® NiTRO+ Premium Gasoline features a unique deposit eradication technology that targets and destroys deposits in the fuel injector, one of the most critical parts of the engine, and protects against future deposits.* Consumers they can feed themselves like professionals. , as the Shell V-Power® racing fuel used by Scuderia Ferrari contains many of the same types of compounds as the Shell V-Power® road fuels available to customers worldwide.
“When developing a performance-focused fuel, we wanted to concentrate on the fuel injector, the area where performance lives or dies,” he said. Selda Gunsel, PhD, Vice President of Fuels and Lubricants Technology. “Taking on this challenge was an exciting opportunity for us to provide our customers with a fuel that helps their engines achieve maximum performance and protection benefits.”
To celebrate the new performance fuel, Shell hosted a launch event at of New York City Lavan 641, led by the opening statements of Barbara StoykoShell Americas senior vice president of mobility and Lisa Carr, General Manager of Mobility Marketing. His presentation included data from a new Shell consumer report exploring consumer perceptions and performance trends.
“The new Shell V-Power® NiTRO+ is our highest performing fuel to date,” said Stoyko. “We got started because we know our customers care about driving their vehicles with fuel that helps keep their engines performing at peak performance.”
Attendees had the opportunity to experience a panel discussion moderated by NBC Sunday Night Football Melissa Stark featuring high achievers from various industries in fuel science, racing and sports, including five-time World Series champion and National Baseball Hall of Famer Reggie JacksonOlympic gold medal skier Lindsey Vonnand F1 test driver and 24 Hours of Le Mans winner Marc Gené.
The new formulation of V-Power® NiTRO+ Premium Gasoline is available at all nearly 13,000 Shell stations nationwide. For more information, visit https://www.shell.us/vpower.
*On gasoline direct injection engine fuel injectors with continuous use of Shell V-Power® NiTRO+ Premium Gasoline.
About Shell
Shell Oil Products US is a subsidiary of Shell plc, a global group of energy and petrochemical companies with operations in more than 70 countries. In the United States, Shell operates in 50 states and employs more than 12,000 people working to help meet the energy challenges of the future.
Shell V-Power® NiTRO+ Premium Gasoline removes up to 100% of performance-stealing deposits to rejuvenate your engine’s performance.1
The only eradication of deposits technology in Shell V-Power NiTRO+ targets and destroys deposits and protect against the construction of future in one of the most critical part of the engine, the fuel injector. This frees up the fuel flow for you to get optimal cream for maximum performance already revitalized cleaner engine.
Shell V-Power® NiTRO+ protects against future build-up of carbon deposits (formerly “dirt”), unbeatable corrosion protection and our best protection against wear and friction.
The build-up of deposits on the fuel injectors can have a disruptive effect on the spray in the combustion chamber, meaning your engine is no longer running at optimum conditions. Removing deposits that have formed on the injectors helps an engine reach its full potential.
Protection benefits:
deposits – Carbon deposits can build up on intake valves and fuel injectors, which can make your engine run less efficiently. Shell V-Power® NiTRO+ has six times the cleaning agents needed to meet federal standards and removes baked-on deposits left by low-quality premium gasoline, starting with the first tank. With continued use of SVPN+, it will help prevent the future build-up of carbon deposits.
corrosion – Corrosion is caused by moisture and other contaminants that can enter a vehicle’s fuel tank. It can affect the fuel pump, fuel lines and fuel injectors. In addition, the formation of particles from corrosive processes such as the oxidation of steel surfaces can contribute to the clogging of fuel filters, affecting the overall operation of the vehicle.
wear and tear – Wear can occur slowly, over time, when two metal surfaces rub against each other, causing the loss of metal from those surfaces. This can happen to the piston assembly, fuel pump and fuel injectors and can lead to higher oil consumption, loss of power and higher emissions.
friction – Friction in your engine occurs when the piston rings move against the cylinder walls, generating heat, wasting energy and reducing the overall efficiency of your engine. Too much friction can also damage metal surfaces, increasing wear and tear on critical engine parts.
Shell V-Power NiTRO+ has been the official fuel of Car and Driver and Road & Track (what do magazines use gas for?) magazines for over a decade. In fact, Shell V-Power NiTRO+ is used in all of their test vehicles to ensure the consistency and integrity of their instrumental test numbers and procedures, both in their magazines and online. It’s a unique relationship based on a shared passion for quality and performance!
