Mighty Auto Parts, a leading franchisor and distributor of Franchise Business Review’s “Top 50” automotive aftermarket parts, is celebrating 60 years of outstanding service to the automotive industry.
PEACHTREE CORNERS, Ga. , April 26, 2023 /PRNewswire-PRWeb/ — Mighty Auto Parts, a leading Franchise Business Review “Top 50” franchiser and distributor of automotive aftermarket parts, is marking 60 years of exceptional service in the automotive sector. industry The company has been offering quality Original Equipment Manufacturer (OE) parts as well as training, technology, systems and sales support since its founder, Dallas “Dick” Wallace, began selling parts directly in 1963, using his VW as a mobile. office
Today, Mighty Auto Parts helps auto repair professionals, including new and used car dealers, independent repair shops, tire centers, national quick service chains and fleets profitably manage and grow a business extremely complex, where technical and operational skills must constantly evolve. .
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In addition to a wide range of under-the-hood and automotive replacement parts, Mighty offers technical training and systems support to help automotive service companies excel in all areas of fixed operations . Mighty partners with its 100 locally owned franchisees to provide data-driven inventory management and local trends of vehicles in operation, as well as customized marketing programs that drive customer satisfaction and loyalty.
Josh D’Agostino, President and CEO of Mighty Auto Parts, stated, “It is a great honor to be part of an organization with such a rich history. Our franchises have been central to Mighty’s success for 60 years and will continue to inspire our innovation, diversification and competitive spirit into the future.”
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Mighty continues to build its growth strategy on its original MTY (Manufacturer-To-You) name and business model, with a rigorous franchisee selection, approval and training process for a company-wide culture of personal service . The company partners exclusively with service providers, rather than competing in direct-to-consumer retail channels.
When Mighty started 60 years ago, its product line focused on tire repair and ignition products, and its customers were small service stations in the Washington, DC and Maryland area. Today, Mighty partners with more than 15,000 automotive service providers in the U.S., supplying the parts and systems needed to keep the 292.2 million registered cars and trucks in the U.S. moving (Source: AutoCare data .org). From Mighty’s weekly storage service to introducing tools and information to help customers understand the repair requirements of new technologies such as Advanced Drivers Assistance (ADAS), Mighty’s business model remains based in the local and face-to-face service.
The US auto aftermarket is a $514 billion industry, with the largest vehicle population of any country in the world and the longest automobile lifespan. It’s also getting more complex with each new model year. Service providers face constant change, from advanced vehicle technology in today’s “smart cars” to consumers moving less time than ever before, and Mighty helps address these challenges with a portfolio of ever-expanding resources, including 24/7 technology resources through MIC Online, MightyAutoParts.com and Mighty’s social channels, digital tools and content, and technology training. Today’s average vehicle life cycle of 12.1 years means maintenance is more critical than ever, and Mighty Auto Parts is ready to provide the necessary training and education to both current and future technicians to ensure that they stay up to date with the latest developments in security features. and new generation spare parts.
A Look Back: Powerful Auto Parts Milestones
1963. Dallas “Dick” Wallace loads up his VW Beetle with tire repair products and hits the road in Washington, DC, selling at gas stations. Its face-to-face approach and direct distribution model, called MTY (Manufacturer-To-You), is a hit with customers.
1970. Mighty Auto Parts grants its first franchise.
1993. Mighty opens its first strategic franchise.
2005. The first new car dealer, George Waikem Ford, Inc. of Ohio, acquired a Mighty franchise to provide customers with additional aftermarket options.
2006. The Wall Street Journal names Mighty as a “Top 25 Franchise”.
2009. Mighty is acquired by the Gonher Group, a global manufacturer and OE supplier of quality automotive products.
2011. Mighty Oil and Air Filters were voted #1 in the National Oil & Lube News Operator Survey.
2012. Mighty expands globally with a 10-year master distribution agreement from Petromin Corporation (KSA), the leading oil company in the Kingdom of Saudi Arabia.
2013. Mighty celebrates five decades of success.
2018. Franchise Business Review names Mighty a “Top 50 Franchise.”
2019. Mighty continues global expansion in Latin America and introduces a vehicle fleet program.
2022. Mighty is in its ninth record year since 2013
2023. Mighty’s 112 employees, 100 franchisees and more than 15,000 automotive service partners celebrate sixty years of service excellence.
About Mighty Auto Parts
Headquartered in Peachtree Corners, GA, Mighty supports 100 franchised dealers in 44 US states and five international markets. The Mighty System offers local service, inventory management expertise and training along with an extensive offering of OE quality under-the-hood and under-the-car parts, chemicals, lubricants, shop supplies and PPE products. The Mighty business model, now in its 60th year, has seen significant growth by aligning itself with tire groups, quick lube chains and auto dealer groups seeking a vertical integration strategy. Mighty was founded in 1963.
Contact with the media
Ashley Druica, Mighty Auto Parts, 7704483900, ashley.druica@mightyautoparts.com
SOURCE Mighty Auto Parts
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