EaseMyTrip.com, an online travel technology platform, has appointed Ashutosh Sharma as vice president of marketing, the company announced through an exchange filing. In his new role, Ashutosh will lead the company’s marketing division and enhance brand visibility. He will also focus on strengthening EaseMyTrip’s position in the highly competitive online travel market by identifying new growth opportunities and leveraging digital platforms to reach customers with a 360-degree approach.
Ashutosh Sharma
Ashutosh is a digital marketing expert with over a decade of experience in the advertising and marketing industry. His previous stint was with Dentsu India as Senior Director of Digital Marketing. Before that, he was associated with Hakuhodo Inc. as Director of Planning – Digital Services.
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In the early years, he worked with ADOBE, Tribal Fusion, iAvatarZ Digital and eSpot Digital Media. Throughout his career, Ashutosh has associated with some of India’s leading brands including GroupM, Adobe, Microsoft, Maruti Suzuki, Bose Headphones & Speakers and Shell Engine Oil & Lubricants. He has been at the helm of everything from campaign conceptualization, strategy, media planning and deployment to post-campaign optimization and evaluations at these companies.
Commenting on Ashutosh’s appointment, Rikant Pittie, Co-Founder, EaseMyTrip said, “We are delighted to welcome Ashutosh to our team. His deep understanding of various industries and consumer communication will help us strengthen our position in the market. We are confident that he is a remarkable addition to our company and will further drive the growth of the brand.”
Ashutosh Sharma, Vice President, Marketing, EaseMyTrip said, “I feel privileged to take on this role at EaseMyTrip. The company has disrupted the online travel space in India with its customer-centric approach and their innovative offerings. I look forward to working with the team and contributing to their growth path.”
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Posted on: Thursday, April 6, 2023, 10:53 IST
